Made to create.

I grew up in Hackney, founded Clear Ads in 2011, and I've been creating ever since: books, videos, events and a process that helps people find their why.

As featured on

My why

“I am most myself when I am creating, with a purpose, from a blank page, with no limits.”
Read the story behind it

The books

Books by George Meressa

Faith, purpose and everyday AI. All on Kindle Unlimited.

The Loser Takes It All by George Meressa, book cover
Memoir · Faith

The Loser Takes It All

What if losing is the only way to win?
★★★★★
4.4 out of 5 · 12 ratings on Amazon

From a Hackney tower block to a 3am car park where giving up was the beginning.

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Why Am I? Discover the purpose you already have, by George and Isabelle Meressa, book cover
Purpose · With Steve Simonson

Why Am I?

Discover the purpose you already have
★★★★★
5.0 out of 5 · 6 ratings on Amazon

Not a personality test. A step-by-step process that ends with one sentence that explains your whole life.

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DaiLY: Enhancing and easing life with AI by George Meressa, book cover
Everyday AI · Short read

DaiLY

Enhancing & easing life with AI
New release

A short, plain-English guide to what AI assistants can already do for you, and how to stay in charge.

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Reader reviews

What readers are saying

★★★★★  The Loser Takes It All: 4.4 out of 5 from 12 ratings on Amazon

“
★★★★★

A fantastic and inspiring read

This book is a great read - it's written in a very accessible and approachable style, and I particularly enjoyed the way the stories from George's life are structured - moving forward and backwards in time to build the overall themes and narrative, rather than laid out chronologically.

George's life and experiences are a thrilling and truly inspiring read from start to finish. I couldn't put it down and actually read the whole thing in a single sitting, which I don't think I've ever done before!

I cannot recommend this book highly enough!

D. Robson
Reviewed in the United Kingdom on 1 March 2026, Paperback, Verified Purchase
“
★★★★★

Highly recommended - such an interesting and insightful read

This book is such an easy read. George details his journey from his war torn birthplace, to Hackney estates on to the suburbs of Surrey where he found his calling. Life kept knocking him down, but he reveals how his relationship with God kept pulling him through. I would highly recommend this book to anyone wondering how to notice the signs that prove you can achieve anything with faith and belief.

Helrob
Reviewed in the United Kingdom on 1 March 2026, Paperback, Verified Purchase
“
★★★★★

Captivating read

A captivating read and powerful testimony to what happens when we let go of control and surrender to God's purposes. I love his honesty and humility. I read this in one afternoon - just couldn't put it down.

Paul
Reviewed in the United Kingdom on 1 March 2026, Paperback

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